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5 Tips for Selling Your Art Online The most important aspect of successfully selling art or other creative works online is to know what you have before you sell it. And hopefully, you'll be selling your writing, music, or art on Creativity Mall, right? Basic information about a work of art, its value, and the artist is essential to effective selling. Don't leave out any details, because you can't expect a potential buyer to know something you haven't mentioned in your listing. Then, translate the details into a compelling online auction presentation in order to get interest in your art and to get the most bids. 1. Make a List of Keywords That Relate to Your Art. Make a list of keywords that accurately describe your art. These should include the artistÕs name, where the artist is from, the type of art (painting, photograph, sculpture, etc.), the date, the subject matter, and other details (medium used, size, etc.). 2. Write an Eye-Catching Title! The title is the first thing a potential buyer sees. Use as many keywords as you can. Avoid words like "Awesome," "Fantastic," "Beautiful." Trust me when I warn you that this doesn't help. DonÕt use "A," "An," or "The" at the beginning. It wastes valuable title space. Spelling is important, too. If you misspell a keyword, you might be eliminating hundreds or thousands of potential buyers. 3. Set a Low Minimum Bid and Reserve Price The more of a bargain an item looks like, the more bids it attracts. High minimum opening bids and reserves discourage bidding and scare bidders away. You want bidders to feel that if they persist, they'll be able to win your auction. Sellers who ask for too much money often fail to sell their art and, worse yet, dozens and sometimes hundreds of bidders watch it fail to sell. This makes the art less desirable the next time it comes up for auction. Bidders remember it from its first appearance, think that it has problems or other undesirable characteristics, and either bid lower than they did the first time or not bid at all. 4. Offer Several Pictures of Your Art Make sure your ad has at least one picture of your creative work. If possible, offer several pictures from several angles and various distances. This way potential buyers don't have to worry that your art only looks good in the ad, or that it will look different when it arrives. 5. Write a Neutral Description Be truthful when you describe your art. Never misrepresent, bend the truth, or deliberately leave out important information about your art. Avoid personal opinions about the importance or significance of your art unless you can back them up with facts. Keep the tone of your description neutral to maintain credibility. Make your art available to bidders in as many countries as possible. This increases the high bids in a good percentage of cases. Allow winning bidders a certain time period, usually three to seven days, during which they can inspect the art, make sure that it was properly represented, and return it if they discover any problems that were not mentioned in the description. Sellers who offer money-back guarantees put bidders at ease and, as a result, net higher prices for their art. These tools will hopefully put you on the right track to earning money for your work and getting recognition for your creativity! -Matt Gabrys Some of the information used in this article was taken from ArtBusiness.com.
5 Things to Know before Going to a Publisher
Publishing your book is no easy task, particularly if you’re a new author. Selling your work on CreativityMall.com is a great option for writers, because you don’t have to deal with literary agents or publishers. You also don’t have to beg a bookstore to sell copies of your book. You choose what you sell, how you sell it, and at what price.
-Matt Gabrys
Thanks for reading! If you enjoyed this article, then Register at CreativityMall.com! It's 100% FREE. You'll find more Tips, Tricks, and Interesting Articles about Selling and Promoting YOUR Writing, Music, Art!
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